Job Details

Marketing Analytics Manager

Melaleuca: The Wellness Company Idaho Falls, ID

Salary: $77,628.00 $159,228.00

Employment type: Full-time

Seniority level: Mid?Senior level

Overview

As the Marketing Analytics Manager, you will play a key role in driving Melaleucas promotional success and customer engagement strategy. Guided by Melaleucas three Strategic Imperativesgrowing members globally, maximizing operational efficiencies, and cultivating team member growth and developmentthis role focuses on designing, executing, and optimizing marketing checkout promotions that support both business growth and customer loyalty.

Responsibilities

• Lead the annual checkout promotional strategy to drive customer engagement and conversion.
• Identify and build customer target groups by querying, analyzing, and publishing data within promotion planning systems.
• Oversee testing protocols and functionality across systems, leading regression testing of promotions globally.
• Triage and resolve customer?facing promotion issues in partnership with Web Marketing, Compass Admin, and IT teams.
• Track, analyze, and report on promotional performance to key stakeholders; refine strategies based on data insights and business conditions.
• Partner with global markets, IT PMO, and developers to address Compass Admin and promotion editor questions or bugs.
• Oversee the programming and execution of campaigns including Reactivation, Come Back & Shop, Limited?Time Offers, Flash Promotions, and Sales Events.
• Support Marketing and company initiatives, events, and continuous improvement efforts.

Qualifications

• Bachelors degree in Marketing, Business, Data Analytics, or related field; 35 years of experience in marketing analytics, promotions management, or digital campaign execution.
• Strong understanding of analytical methods for promotion optimization and data?driven decision?making.
• Familiarity with internal systems such as Compass Admin, JDE, and related promotional platforms.
• Excellent communication skills and proven ability to work cross?functionally with Marketing, IT, and International teams.
• Demonstrated ability to triage complex issues and deliver timely, effective solutions.
• Proactive approach to technology, process automation, and operational efficiency.
• A genuine willingness to help others succeed and contribute to a collaborative, respectful team culture.

Benefits

• Award?Winning Workplace: Recognized by Forbes and USA Today as one of Americas Best Employers.
• Financial Strength & Stability: Proudly debt?free and never had a layoff in nearly 40 years.
• Purpose?Driven Mission: Every marketing initiative supports Melaleucas mission of Enhancing Lives.
• Collaborative Culture: Work alongside talented professionals who share your passion for excellence, innovation, and growth.
• Beautiful Location: Enjoy working in scenic Idaho Falls, Idaho, with an exceptional quality of life and strong sense of community.